Our Norwich, King’s Lynn and Gorleston-on-Sea branches offer a wide range of stock from all our featured brands. If you can’t find the product you are looking for from any of these brands, then contact us and we can order it for you direct from our suppliers.
Our staff all share a common passion for cycling. We ride lots and are a broad mixture of roadies, off-roaders, time trialists, triathletes, cyclo-crossers, multiple Ironman finishers, race winners and leisure riders. Together we’ve assembled a large combined knowledge-base that we are eager to share with our customers to help them find the perfect cycling equipment for their needs.
From both stores we offer workshop services and a demo fleet of bikes to try before you buy. Our Norwich store also provides Precision Bike Fitting services from our recently refurbished bike fit studio. All bike fits are carried out by our skilled and fully-trained Precision Bike Fit technicians.
Our Gorleston branch has also teamed up with Norfolk County Council to provide loan bikes as part of the Cycle Loan Scheme.
You can use our online store to click and collect items from either of our branches.
@PedalRevuk - great service and workmanship in fitting the sram trap q rings etc. Short haired general chomping to hit the roads— @bickmeister
So impressed, especially with Kate who helped set up my new bike for me and showed me how to use my new shoes and pedals, she explained everything in a way that was easy to understand (no jargon), gave all the options, with there pros and cons, with no pressure to get me to buy more expensive items, so professional, I have had my new bike nearly 3 weeks and am loving it. Thank you Pedal Revolution and especially Kate.— Kim
I had a bike fit with Kate a few months ago, it was brilliant, not only does my bike feel so much better, it improved my speed and I learnt lots about my ride position. Followed up with an email explaining everything can not recommend it enough.— Kate L
First ride this morning after my bike fit. Wow! What a difference! Can't believe how much of a difference it has made. Feel so much more comfortable, particularly in the drops. Feel so much more connected to the pedals. Really looking forward to getting my custom insoles and getting my TT bike done next week.— Jamie
I would like to say a massive thank you to Kate in Norwich branch for her help and advice through my bike fit yesterday morning. went out on bike late Friday and upped my avg by nearly 2mph thank you Tessa— Tessa
Thanks to Leon at Pedal Revolution who managed to track down and post to me a replacement seatpost for my Cervelo P3C. Great value and customer service, cheers! If I was local you'd be my go-to bike shop in sure.— Tom
Just wanted to say a huge thanks to Kate and the team at the Norwich store. After attending the ladies evening last week, I booked a bike fit with Kate this week who was amazing. After an hour of precision adjustment, raising my seat over 10cm (I know!), new stem and coaching on my posture, my bike feels like new! I went out today and did them same route as last weekend and averaged over 1mph quicker, flying up the hills and felt great! Can't recommend Pedal Revolution enough— Rachel
Just had my bike fit at Pedal revolution, excellent service as always, would highly recommend!— Neil
Had a bike fit today with Gareth and I have to say it was a delight ! Great customer service and cannot recommend this enough for anyone thinking of having it done. No pressure given to buy any products from the shop and all the advice you could want ! Thank you very much !— Cris
Had my bike booked in for a full service and repair today, it got repaired and they told me it didn't actually need a full service so it didn't cost as much as I was expecting. Nice honest service.— Kate L
Love this shop too much! Fantastic service, Kate was extremely helpful and knowledgeable and I thought the bike fit was superb! Highly recommended!— Lucy
I had a bike fit with Gareth last Friday and it has completely transformed my bike. It's gone from being uncomfortable and disappointing to something amazing that I'm able to do 100 miles on without a second thought. I'm very impressed with the service for the price I paid.— Wayne
Very pleased with the service I received today, very friendly shop staff. Had a bike fit with Gareth today and very impressed with the professional service! Great stuff.— Matthew
Bought my bike from Pedal Revolution Cromer, and had great service and advice. Just had a bike fit with Kate at Norwich and was blown away by the whole experience, it was superb, I can't wait to try the bike on the road, but on the turbo trainer it felt part of me. I got loads of advice from Kate as well regarding technique and exercise. I can't recommend Kate and Pedal Revolution enough 10/10— Mark
Just had a bike fit with Kate, very knowledgeable and professional. Highly recommend for newbies (like me!) and hardened bikers. Can't wait to get out on my bike now !— Abi