As a local bike shop that has been established for nearly 20 years, we aim to offer something different to the national chains and online-only stores. Whether you are looking for a new commuting, leisure or road bike, a new pair of shoes or just your weekly supply of energy products, our goal is to offer brilliant customer service and advice, backed up by a second to none in-store warranty and after sales service.

Our team share a common passion for cycling and are a mixture of roadies, off-roaders, time trialists, triathletes, race winners and leisure riders. Together we’ve assembled a large combined knowledge-base which we are eager to share with our customers to help them find the perfect cycling equipment for their needs.

Management

Gareth

Owner

Neil

Owner

Norwich

Kate

Shop Manager

Wayne

Gareth

Aidan

Tommy

Josh

Chris

Ben

Luke

Robbie

Gorleston

Leon

Shop Manager

Steve

Skip

IT & Events

Duncan

IT Manager

Alex

IT Assistant

Helen

Events Manager